by Stephanie Caudle, contributing writer Social media, pay per click, television commercials and the list goes on and on of the numerous tactics used by lawyers in order to employ new personal injury clients. The biggest issue with marketing in the personal injury realm is that some lawyers … Read more about 5 Ways To Maximize Your Online Presence
Here are 25 inspirational quotes for young and old lawyers alike. We can all use a little perspective and breeze at our backs from those who went before us. . . “Leave all work problems at the door of your home – Many young lawyers have bad days (guess what, so do older lawyers). It is very … Read more about 25 Inspirational Quotes for Lawyers
Practice and case management software provides attorneys with a convenient method of effectively managing client and case information, including contacts, calendaring, documents, and other specifics by facilitating automation in law practices. It can be used to share information with other attorneys … Read more about Do I Need Case Management Software for My Law Firm?
Without question, being as productive as possible is the basis for a successful law firm. But, with so many interruptions, screens, commitments vying for your time it is easy to end up in a state of paralysis and not really addressing the priorities that are going to move your business forward. As … Read more about 7 Productivity Hacks for Lawyers
As Director of JurisLead, one of the responsibilities I take very seriously is to share the knowledge I have learned from working with hundreds of law firms across the country. Law schools and higher education in general have done a poor job of teaching lawyers how to effectively market their law … Read more about Build Your Biz Dev Round Table
The “Un-cola”, “When it absolutely, positively has to be there overnight”, “You’re in good hands. . . “, “plop plop, fizz fizz, oh what a relief it is”. How long did it take you to figure out which companies are represented by the above slogans? For the .005% of you who did not know: 7Up, FedEx, … Read more about Develop Your Law Firm Brand
Of all the responsibilities that come with running a law practice, having a marketing plan is very near the top of the list. It is also one that is often overlooked, underused, set aside or simply not done for any number of reasons. If you are new to managing your own law practice, it can be easy to … Read more about Law Firm Marketing, What Stage are You In?
Here we are again heading into the summer with half the year behind us already! How has business been so far? Have you surpassed the goals you set for yourself earlier in the year? Did you even set goals? Like any industry, there’s no standing still, if you are not growing your practice you are … Read more about The Summertime Challenge: Make Marketing a Top Priority for Your Firm
When reviewing your marketing budget it is great to know that there are many free online resources to augment your lead generation efforts. With the explosion of the internet we have all seen countless online marketing channels and cloud-based tools come and go. It’s hard not to experience a … Read more about Top 5 Free Online Resources to Attract New Clients
Probably the single most common online mistake lawyers (and businesses in general) make is building a poorly optimized website and then simply forgetting about it. It becomes a dated online brochure that, in many cases, does more harm to your brand than good. Whether you specialize in Social … Read more about Is Your Website Ready for Prime Time?
Most lawyers went to law school to one day make a positive impact on the lives of others. Sure, the media has historically glorified the legal profession as one of money, power and prestige but my experience is that most attorneys really want to help people solve difficult problems and fight the … Read more about The Attorney Marketing Mindset
Online search is maturing and your content strategy plays a fundamental role in your ability to be found online. In the early days of the internet, when search engine algorithms were much simpler and competition online far less fierce, it was relatively easy to rank on Google (or other search … Read more about Attract the Right Clients with Long Tail Keywords