It seems like you can’t read about any new industry trends without hearing about artificial intelligence and how it is changing the world. The days of artificial intelligence being the exclusive domain of tech moguls are over for now, tools powered by artificial intelligence are present in almost … Read more about Does My Law Firm Need Artificial Intelligence?
The Greek word “euthymia” is one we should think of often: It is the sense of our own path and how to stay on it without getting distracted by all the others that intersect it. When it comes to growing your law practice, setting goals can make all the difference. At JurisLead we interact with a lot … Read more about Get S.M.A.R.T. with your Law Firm Lead Generation
The Internet is an excellent tool to uncover legal case leads as, more often than not, potential claimants are searching the web for legal representation. In fact it is estimated that three-quarters of people in need of legal assistance relied on online resources during the search process. One of … Read more about Lead Generation for Law Firms
Yes, marketing and lead generation is critically important for your business. However, referrals, the age-old and often under-utilized way to gain new clients is still the best way to build your practice. Yep, good old word-of-mouth, whether it comes from friends, current and former clients, your … Read more about Law Practice Referrals—You Have to Give to Get
A recent article from the Harvard Business Review on how critically important it is to get back to client inquiries as quickly as possible concludes that following up within the first hour of contact results in a 7 fold increase in connecting and having a meaningful conversation. Yes, you read that … Read more about Lead Gen Follow Up, How Fast Are You?
Social Media is often viewed by attorneys as just that—social—not a valuable tool for attracting and engaging with potential new clients. It’s also confusing with so many channels to choose from (Facebook, Pinterest, Twitter, LinkedIn, etc.) and it takes so much time and effort to maintain that many … Read more about 4 Steps to Generating Legal Leads with Social Media
When evaluating whether or not to use a lead generation service it’s important to keep a few things in mind. The most important is to be very clear about the focus of your law practice and what your goals are as you build your niche. Certain categories of legal case leads are more efficient to … Read more about What to Expect from a Lead Generation Service
Personal Injury cases are the lifeblood of many law firms. Auto accidents, slip and fall, medical malpractice, dog bites--there are so many ways people can be seriously injured and often deserve significant compensation for their medical bills, pain, suffering and loss of income. The potential for … Read more about Personal Injury Lead Intake Tips
The holidays are in full swing with Christmas music playing, kids anticipating what might be under the tree and, hopefully, a time to reflect on what made 2014 a year to be grateful for. We know firsthand that the legal industry isn't easy, and it takes a huge commitment of time and resources to be … Read more about Leading Into the New Year
If you have found this post, most likely you are looking for new ways to market your law practice and generate new clients. Lead generation is a system for collecting consumer information through the use of an online form or promoted phone line, often in exchange for a free consultation, product or … Read more about Is Lead Generation Right for My Law Firm?
With only so many hours in the day, and a seemingly never ending to-do list, it helps to stay focused on a few key marketing fundamentals that can help keep your business development efforts moving forward. I’m not talking about the longer term marketing strategy that needs to be done periodically, … Read more about 5 Marketing Fundamentals to Grow Your Law Firm
You've spent countless hours (and a small fortune) to earn your degree, pass the bar, complete annual CLEs and network with other lawyers. It is no wonder that the way you communicate in speech and text can at times become a little verbose and overly technical. Attorney content loaded with … Read more about Speak Your Client’s Language
As the days get shorter, leaves turn brown and I feel a little chill in the air, my mind begins to look toward planning for the coming year. Although I have met many of my personal and professional goals, I have also had to re-prioritize many as well, succumbing to my perpetually full … Read more about 4 Steps to a Successful 2014 Law Firm Marketing Plan
I start every morning with a cup of coffee and then check my email and news headlines. I used to sit at my home office desk, boot up my computer, log into my email account and get started on my day. Then I found that my laptop allowed me to comfortably sit upstairs with my wife and kids and still … Read more about Responsive Web Design and Why You Need It
Up late last night I found my old copy of Sun Tzu’s, “The Art of War” and visualized myself on an ancient battlefield outnumbered by a ferocious opponent. What would I do . . . ? The more I read, the more I began to see similarities to the marketing challenges faced in the legal profession. Here … Read more about Sun Tzu and the Art of Attorney Marketing